PDF Ebook Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa

PDF Ebook Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa

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Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa

PDF Ebook Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa

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This edited volume seeks to redress the lack of scholarly work that takes promotion seriously as a form of social, cultural, political, and economic exchange. It unpacks the vernacular, the institutional structures, and the practices and performances that make up promotional culture in everyday life, offering diverse critical perspectives on how, as citizens, consumers, and users, we absorb, navigate, confront, and resist its influence. Contributions from both renowned scholars and emerging intellectuals make this book a timely and valuable contribution to the fields of media and communication studies, political science, cultural studies, sociology, and anthropology.

• Sales Rank: #2689808 in Books
• Published on: 2010-07-29
• Original language: English
• Number of items: 1
• Dimensions: 8.70" h x .80" w x 5.80" l, 1.00 pounds
• Binding: Paperback
• 338 pages

Review
-Melissa Aronczyk and Devon Powers have compiled a cutting-edge volume that impressively combines the work of established and rising scholars who address the power and scope of branding in our increasingly marketing-oriented culture. Its insights about the role of promotion and branding in such sectors of life as politics, art, activism, social networking, medicine, geography, academia, ethnicity, and the media make this an exciting book that is a must-read for those interested in critical-consumer studies and promotional culture.- (Matthew. P. McAllister, Penn State University)
-In a world where seemingly everything - products, people, politics - is branded, 'Blowing up the Brand' is a welcome intervention. Bringing together many of the finest minds studying the subject, the editors have assembled a singularly useful guide for navigating - and challenging - the current state of ubiquitous commodification.- (Stephen Duncombe, New York University; Author of 'Dream: Re-imagining Progressive Politics in an Age of Fantasy')"

About the Author
Melissa Aronczyk is Assistant Professor in the School of Journalism and Communication at Carleton University in Canada.
Devon Powers is Assistant Professor of Culture and Communication at Drexel University.

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Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa PDF

Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa PDF

Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa PDF

Blowing Up the Brand: Critical Perspectives on Promotional Culture (Popular Culture and Everyday Life)From Peter Lang Inc., Internationa PDF

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• Sales Rank: #1656406 in Books
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Introduction to Group Work

• Sales Rank: #1310025 in Books
• Brand: Brand: Love Publishing Company
• Published on: 2006
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 560 pages

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• Amazon Sales Rank: #28237 in Books
• Brand: Charisma Media Company
• Published on: 2016-09-06
• Released on: 2016-09-06
• Original language: English
• Number of items: 1
• Dimensions: 8.25" h x .56" w x 5.50" l, .50 pounds
• Binding: Paperback
• 224 pages

Features

• Charisma House

About the Author Ryan LeStrange and his wife, Joy, lead Impact International Ministries, which consists of several local churches and revival ministries. Through Ryan LeStrange Ministries he travels the globe preaching, igniting revival, and moving in the power of God. LeStrange can be seen weekly on his television program, Power 4 Today, which airs around the world on GodTV. He is the founder and apostle of Impact International Apostolic Fellowship. As such he networks with and mentors ministers around the world. LeStrange has authored several books designed to provide an apostolic and prophetic perspective to the body of Christ. He and his wife have one son, Joshua, and live in Abingdon, Virginia.

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